Coming Soon 2025: Advanced Attribution Masterclass - In Person
Live advanced attribution crash course broken down into 2 sessions over the course of 2 days, aptly designed for Executives.
Who is it for: Marketers, analytics professionals, data scientists, and anybody who is seeking a concise yet thorough understanding of Advanced Attribution.
What to expect: Insights from industry leaders through exclusive speaker sessions. We dive into the fundamentals of Advanced Attribution, taught using relevant and extensive sets of case studies.
Format: Live instructor-led classes

Course Content
Lecture Day 1
Executive Track:
Module 1: Advanced Attribution Foundations
Educators: Madan Bharadwaj
Module 2: Primer on Incrementality, MMM, MTA, Post-Purchase Surveys
Educators: Madan Bharadwaj
Invited Speaker Session:
Speakers:
To be announced
Lecture Day 2
Executive Track:
Module 3: Shaping Advanced Attribution Strategy for Brands
Educators: Madan Bharadwaj
Module 4: Upgrading your marketing operations for advanced attribution
Educators: Madan Bharadwaj
Invited Speaker Session:
To be announced
Educators
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MEET Madan Bharadwaj
Advanced Attribution Expert
Measured, Visual IQ/Nielsen, Nanigans, Dentsu Aegis, Mathworks
Regular price $300 USDRegular priceUnit price / per
Invited Speakers
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MEET Anita Patil-Sayed
Analytics leader, Agency Veteran
Dentsu, Canvas WW, WPP
Regular price $1 USDRegular priceUnit price / per -
MEET Stephen Favrot
CMO, Go-to-market leader
Walmart, HP, Tonal, Vivino
Regular price $1 USDRegular priceUnit price / per -
MEET Mark Fiske
PE Operating Partner
HIG Capital, Credit Karma, Gap, Ancestry
Regular price $1 USDRegular priceUnit price / per -
MEET Daniel Pitluck
Marketing leader
Parachute Home
Regular price $1 USDRegular priceUnit price / per -
MEET David Yin
Marketing Leader & Consumer Insights Expert
Ancestry, Fitbit, Eventbrite
Regular price $1 USDRegular priceUnit price / per -
MEET Katie Reed
Frac. CMO, Consultant
Casper, M^2, Society6, Saatchi Art, Northwestern Mutual
Regular price $1 USDRegular priceUnit price / per -
MEET Mary Maijer
CRO, MedTech Veteran
St. Jude Medical, Vomaris, Covidien
Regular price $1 USDRegular priceUnit price / per -
MEET Michael Nagel
CEO, MedTech Veteran
Vomaris, Abott, NeoMend
Regular price $1 USDRegular priceUnit price / per -
Dipali Patwa
Growth Marketer, Consultant
FlatironX, THE CHOPRA FOUNDATION, Adorama, Terviva, Fabindia Overseas Pvt Ltd
Regular price $1 USDRegular priceUnit price / per
Masterclass : Scheduled Sessions
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Self-Paced Advanced Attribution Professional Certification
Gain recognition as a Marketing Attribution Expert, regardless of your experience level. Our self-paced certification is suitable for both seasoned professionals and newcomers who have just honed their skills. Show the world your expertise in Marketing Attribution with this certification.
Regular price $299 USDRegular priceUnit price / per -
Coming Soon 2025: Advanced Attribution Masterclass Online
Live advanced attribution crash course broken down into 2 sessions over the course of 2 days, aptly designed for Executives.
Who is it for: Marketers, analytics professionals, data scientists, and anybody who is seeking a concise yet thorough understanding of Advanced Attribution.
What to expect: Insights from industry leaders through exclusive speaker sessions. We dive into the fundamentals of Advanced Attribution, taught using relevant and extensive sets of case studies.
Format: Online instructor-led classesRegular price $399 USDRegular priceUnit price / per -
Coming Soon 2025: Advanced Attribution Masterclass - In Person
Live advanced attribution crash course broken down into 2 sessions over the course of 2 days, aptly designed for Executives.
Who is it for: Marketers, analytics professionals, data scientists, and anybody who is seeking a concise yet thorough understanding of Advanced Attribution.
What to expect: Insights from industry leaders through exclusive speaker sessions. We dive into the fundamentals of Advanced Attribution, taught using relevant and extensive sets of case studies.
Format: Live instructor-led classesRegular price $399 USDRegular priceUnit price / per
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