Collection: Radio Collection

Advanced Attribution Foundations

Embark on a journey with Madan Bharadwaj as he offers a captivating exploration of the evolving landscape of marketing attribution.

Marketing Mix Modeling - Theory & Practice

This course offers a comprehensive exploration of marketing mix modeling, covering its historical context, data organization, model design, and result interpretation.

Monthly M-Squared Membership

Your 24/7 access to comprehensive expertise of a global attribution community ready to support each other!

Address Issues  |  Establish Expertise  |  Learn & Grow  |  Make Connections

✔︎ Assist in addressing current measurement challenges for marketers on the front-lines.
✔︎ Partner with leading experts in the Industry.
✔︎ Expand your sphere of influence and explore career prospects.
✔︎ Community-driven assistance to answer your toughest measurement questions.
✔︎ Compare notes with peers to better your own knowledge.
✔︎ Become a member of our exclusive backstage 24/7 slack community.

MEET Madan Bharadwaj

Advanced Attribution Expert

Measured, Visual IQ/Nielsen, Nanigans, Dentsu Aegis, Mathworks

MEET Gail Buffington

Marketing & Analytics Leader

MilliporeSigma, Soft Surroundings, US Army